Every bar or restaurant owner knows that a key difference between a good business and a great business is consistency. It is one thing to be packed with customers on a weekend night, but getting customers to come at other times and keep coming back is a challenge. TriviaTryst is your answer. It is well understood that regularly hosting a live trivia event is one of the best ways to increase traffic on traditionally slow nights. According to the National Trivia Association, the average customer spends 10-20% more per check while playing trivia. In practice, revenue often grows by an even greater amount as trivia players stay in the bar or restaurant longer than the average customer. But the biggest benefits of a live trivia event continue to be realized long after the event is over. The relatively small cost of an event pays dividends by turning customers into regular patrons. It familiarizes them with your location, menu, staff, and atmosphere, making them much more likely to return on a recurring basis throughout the week.
Although there are many ways to increase customer traffic, no alternative is as cost-effective and builds a loyal customer following like live trivia. Trivia touches upon a wide range of subjects so anyone can immediately join in, unlike events such as a poker or karaoke night that appeal to a smaller audience and require special skills. The live nature of the event and the friendly competition it creates is fun and addicting. Live trivia is much more exciting than electronic trivia systems, which are anti-social and easily ignored; used only sporadically by people who happen to be sitting at the bar already. Live trivia doesn't necessitate expensive equipment (and its associated maintenance issues) such as the controllers for bar-top games or the turntables and mixers used by dance DJs. Relatively speaking there are no safety concerns or liability issues with trivia, such as those that arise with physical games like darts or beer pong. Finally, trivia builds valuable business more readily than alternatives because players remain seated at a bar or table with menus in front of them for the duration of the event.
Simply put, TriviaTryst is the premiere bar trivia / pub quiz option in the NYC area and presents a polished, innovative brand image with which to associate your business. Some venues choose to hire lower cost trivia services or even try to run trivia events themselves, but these events are often plagued with inconsistencies and achieve mediocre success at best. There are notable exceptions of venues that have built popular trivia events through trial and error, but this takes enormous work on the venue's part week after week, and even then is something of a gamble. TriviaTryst takes the guesswork and hassle out of starting a trivia night and brings a well developed, professional product to your venue along with the experience, marketing tools, and audience necessary for success from day one. TriviaTryst independently advertises on behalf of your venue, reaching both neighborhood locals and travelers familiarized with the game elsewhere. Finally, TriviaTryst licensed Trivia Hosts are trained to skillfully handle all aspects of the event. From the basics like clearly explaining rules and tracking many teams' scores in real time, to the more subtle like phrasing questions with intelligent nuances and effusing the game with personality to keep players coming back, our Trivia Hosts are second to none. TriviaTryst games are consistently high quality events that provide the most fun for players and the most profit for venues.
TriviaTryst not only increases attendance on a given night, but also lengthens the average customer visit, resulting in greater average sales per customer. On a slow night at a small to medium sized venue, not only does the benefit well exceed the cost of holding a TriviaTryst event, it is very reasonable for the venue to achieve bottom line results that are four times better with just a modestly successful event!
Source: TriviaTryst analysis. Contact us for details!